Leading scholarly business database with over 1,300 publications, including peer-reviewed journals. Covers all business disciplines, including marketing, management, accounting, finance, and economics. Also includes financial data, company profiles, industry reports, market research reports, SWOT analyses, and more.
The PrivCo database presents business and financial data on major privately-held companies, including family owned, private equity owned, venture backed, and international unlisted companies. PrivCo covers over 500,000 companies, providing information on finances, M&A and funding activity, ownership structure, and more. PrivCo also has data on more than 18,000 investors.
Click the green "Direct Access" button to access PrivCo without making an account.
Tutorial:Finding NAICS Codes
Books and ebooks are good for finding overviews and history of your topic. You don't need to read the whole book to get the information you need for your project; often one chapter of a scholarly book will cover the information you need.
In this updated e-book, experts and novices alike can see at a glance who spends the most and who controls the largest market share--often surprisingly different--on over 300 products and services that are organized into 21 chapters that focus on entertainment, groceries, transportation, etc.--everything a consumer might buy. Based on unpublished data--you can't find this on the Internet--from the Bureau of Labor Statistics' valuable Consumer Expenditure Survey, Best Customers brings you insight into household spending by householder age, income, type, race and Hispanic origin, region of residence, and education.
The Financial Times is read daily by businesses, politicians, and academics around the world. The FT covers a variety of topics, including management, business, the legal industry, politics, climate change, and economics, all from a global perspective.
While we no longer have a direct subscription to ft.com, we have access to content published from 05/31/1996 to present (with a 30 Day delay) through ABI/Inform.
Activate your subscription from one of the links below and make sure you use the off campus activation link if you are off campus and the on campus activation link if you are on campus. After creating your account, you can log on to the New York Times site directly using your Menlo e-mail and the password you have set up. iPhone, iPad, and Android apps are available with your login. The Menlo Community has full-text access to the New York Times from 1851 to the present. For the years 1923-1980 there is a limit of 5 articles per day per user. Passes do not include e-reader editions, Times Premier content or New York Times Games, New York Times Cooking or The Athletic.
To activate your NYT academic pass, click on the link, search for "Menlo College", and follow the instructions to create your NYTimes.com account from off campus. After activating your subscription, log on to the New York Times site (https://www.nytimes.com) directly using your Menlo e-mail address and the password you have set up for your NYTimes account. iPhone, iPad, and Android apps are available with your login. The Menlo Community has full-text access to the New York Times from 1851 to the present. For the years 1923-1980 there is a limit of 5 articles per day per user. Watch this access walkthrough video from NYT for additional assistance with activating your academic pass and registering your NYT account.
Google Scholar is a great place to search for articles about your topic whether you are looking for company information or about the industry or market trends. Google Scholar includes scholarly article content, as well as chapters from authoritative books and reports. Google Scholar is a great place to search when you are not having luck in the databases. The search is more forgiving, and sometimes can help find relevant articles of use to your research. After finding some articles in Scholar, you can see how your subject matter is talked about, and revisit the databases armed with some good information and powerful search terms.
Keep in mind that full text may not always be available from Google Scholar; if you have enough time, articles that do not have accompanying full text may be requested through Interlibrary Loan.
Another place to search for needed information is simply to 'Google it.' Again, it is important to think about what results you are finding. Who is the author or sponsor, why is the information being published? Is there obvious bias? How authoritative is the source that you find?
Google gives you so many results it is difficult to know which ones are useful or reliable. Articles rise to the top of a search based on the number of times they are clicked on; this might not be the best way to choose what will be important for your research.
However, Google allows several ways for you to target your results. If you implement some of the following techniques, you will find that you can leverage the power of Google to help you find solid results for your project. Try out some of the tips below.
Searching in Google can also help you uncover relevant articles for your research. The problem is, how to find results that will be helpful?
One way to target results in Google is to employ the site search. This requires you use a specific phrase before adding search terms to tell Google you only want results from a specific website or domain. The search always begins with site + colon + URL or Domain all without any spaces; next, add a space and insert your search terms. See the examples below -