Remember to use the following databases to search for specific articles and studies on the countries in which you will launch a product. Remember to use the country name and features or attributes of the product as you search for information that will inform your research.
Leading scholarly business database with over 1,300 publications, including peer-reviewed journals. Covers all business disciplines, including marketing, management, accounting, finance, and economics. Also includes financial data, company profiles, industry reports, market research reports, SWOT analyses, and more.